SVCAUSA 2010

Ricoh GXR


The new Ricoh GXR is a compact digital camera with interchangeable lenses that are changed by using a slide-in mount system to attach camera units to the body. Its lens, image sensor and image processing engine are incorporated into the camera units, thus, the body itself does not contain an image sensor. At present, it’s the world's smallest and lightest digital camera. It is equipped with a stunning high definition 3” 920,000-pixel VGA LCD viewfinder which is removable and can be tilted up to 90 degrees. Ricoh GXR comes into two parts: the body that houses the controls, the viewing system, the battery and the memory card and; the interchangeable camera unit that contains the sensor and the processing hardware. Its camera units, the A12 50mm f/2.5 Macro fixed focal length unit that offers an APS-C sized sensor and the S10 24 72mm f/2.5-4.4 VC unit which has a 1/1.7-inch sensor, can be swapped according to the job you are doing.

The A12 camera unit has a 12.3-Megapixel CMOS imaging sensor and GR Engine III image processor. Its 50mm f/2.5 lens gives a very similar field of view to the human eye and has the capability to capture 720p HD videos. On the other hand, the S10 camera unit features a 10.0-Megapixel CCD imaging sensor and Ricoh's Smooth Imaging Engine IV imaging processor. Its 3x optical zoom makes it more versatile that enables wider shots for landscapes and the mid-telephoto end is great for portraits and other framing options. This unit has a built-in Vibration Correction system developed by Ricoh to help reduce camera shake and image blur when shooting without a flash in low-light conditions. Ricoh GXR features automatic exposure modes that include program shift mode, shutter priority mode and aperture priority mode. The picture settings can be customized using its nine setting levels for easy creation of a variety of images. It also features ISO3200 that facilitates shooting in low light situations. Ricoh GXR has enhanced rapid shooting capabilities. Its pre-AF function accelerates focusing speed by adjusting the focus to match subject movement.

Posted 2010-11-29 and updated on Nov 29, 2010 5:32pm by richard

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